HOP recognizes that at the heart of successful outreach efforts is a team of dedicated and passionate professionals. As ambassadors of the health center, outreach staff serve as the liaison between your health center and the people that you serve. Allocating sufficient time and resources to establish and grow a committed and qualified outreach team is an investment in both the success of your health center and the health of your community.

Resources

OUTREACH TOOL: Hiring and Retaining an Outreach Team

Hiring, motivating, and retaining an outreach team requires thoughtful planning. These 2 excerpts from HOP’s Outreach Reference Manual are intended to provide support throughout and after the hiring process. Included are sample job descriptions, outreach policies and protocols, and suggestions for ongoing professional development.

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BRIEF: Six Simple and Inexpensive Strategies to Continue Building Outreach Staff Skills

Recognizing that outreach programs may encounter heavy and reduced work periods throughout the year, HOP developed six low-cost strategies for motivating staff and building team capacity during less-busy times.

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BRIEF: Supervising Health Outreach Program Staff

Outreach Program Coordinators have many roles, and are often responsible for program planning and evaluation, supervising outreach staff, and conducting outreach themselves. This resource offers strategies for maintaining effective supervision while engaged in multiple roles.

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BRIEF: Cultural Humility as a Lifelong Process

The commitment of health centers to provide culturally competent services recognizes and honors the unique characteristics of the vulnerable and underserved communities to whom they provide care. This resource discusses cultural humility as an ongoing part of development by health centers and their staff and offers techniques for individual and organizational learning.

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CASE STUDIES: Innovative Outreach Practices

Since 2002, HOP has been profiling the innovative outreach practices of health centers across the country who are improving access to care in their communities. These case studies serve as practical tools for organizations seeking new ideas as well as guidance on “what’s working” for outreach.

FEATURED: Creating a Culture of Inclusion to Improve Patient Care and Staff Capacity

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FACT SHEET: National Standards for Culturally and Linguistically Appropriate Services (CLAS) in Health and Health Care

Published by the U.S. Department of Health and Human Services Office of Minority Health, the National CLAS Standards are intended as a framework that health and health care organizations may reference in their work to advance health equity, improve quality, and help eliminate health care disparities.

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